HUNTSVILLE, Ala. – Alabama A&M Athletics has announced a sponsorship agreement with Protective Life Corporation (Protective) that will pair two very successful brands and benefit both organizations.
A leader in the insurance and financial services industries for over 110 years, Protective will be visible throughout A&M home venues and broadcasts, including Elmore Gymnasium and Louis Crews Stadium for basketball and football, respectively, and have an online presence on
www.AAMUSports.com, the official online home of Bulldogs Athletics.
"We are really excited to have Protective Life Corporation as a sponsor," said Alabama A&M Director of Athletics
Bryan Hicks. "As Alabama A&M Athletics continues to grow and become the sports team for North Alabama, sponsorships with industry leaders like Protective will be the standard for excellent community and corporate engagement."
Fans will also hear Protective featured during both the Coach
Connell Maynor Football Radio Show and the AAMU Football Review on WZDX Fox 54. Beyond that, the sponsorship will introduce new ways to highlight both Bulldog student-athletes and organizations that are making a difference in the community.
Aligned with Protective's commitment to supporting our communities, at each home football game, and select home basketball contests, a local non-profit community group will be recognized as the Protective Life Community Captain for their outreach and impact in the greater Huntsville community.
Additionally, each month during the traditional playing season (September through May) an Alabama A&M student-athlete will be featured on
www.AAMUSports.com as a Student-Athlete Community Captain for making a difference in their community. They will also be recognized during a home basketball or football game and receive a commemorative gift honoring their efforts.
Protective will also be visible in AAMU Athletics publications, social media and during home events, including the new Fourth Quarter Protective "Stat of the Game" during football season.
"Protective is thrilled to have the opportunity to support Alabama A&M and highlight organizations who are making a difference," said Scott Adams, Executive Vice President, Corporate Responsibility, Strategy and Innovation at Protective. "This sponsorship aligns well with our long-standing commitment to supporting local organizations that uplift our communities."
About Protective Life Corporation
Protective Life Corporation (Protective) provides financial services through the production, distribution and administration of insurance and investment products throughout the U.S. Protective traces its roots to its flagship company, Protective Life Insurance Company – founded in 1907. Throughout its more than 110-year history, Protective's growth and success can be largely attributed to its ongoing commitment to serving people and doing the right thing – for its employees, distributors, and most importantly, its customers. Protective's home office is located in Birmingham, Alabama, and its 3,400+ employees work across the United States. As of December 31, 2020, Protective had assets of approximately $127 billion. Protective Life Corporation is a wholly owned subsidiary of Dai-ichi Life Holdings, Inc. (TSE:8750). For more information about Protective, please visit
www.Protective.com.